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Samples

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Gene BeHage has over three decades of turning marketing and advertising creativity into profit. After making millions for other companies Gene opened his own successful direct marketing consultation business. Helping other direct marketers increase response and R.O.I. by utilizing his in depth knowledge. He is a hands on direct marketing specialist who pays maniacal attention to the details of the business. The results of his bottom line impact (without the fluff) speak for themselves:

• Increase sales of a direct marketing catalog company by 54% in two years
• Increased the buyer file by 66% for a major nutritional direct marketer
• Created, merchandised, and launched a responsive package insert program, for a direct marketer that went from zero to 700,000 inserts per month
• Created and produced over 100 responsive TV commercials for a major health retail chain
• Created a mass media product ad for a major gift catalog/retail chain that generated 5 million
  in sales
• Created over 25 new direct mail flyers and 8 new catalogs for a herb/vitamin mailer